social media marketing
by Hannah Siegmund
PAST + PRESENT WORK
-
El Segundo, CA
• Managed and wrote copy for company blog, The Platform, as well as social media handles. Branded the company as a high-value global fashion brand
• Interviewed social media influencers for blog content, as well as created visual content for social media handles
• Executed brand strategy to attract followers of influence and tracked their engagement rate
• Created monthly metrics reports to track data, and altered approach accordingly going forward
• Assisted Social Media Marketing strategist and team in photo and video shoots
• Daily maintenance of social media handles with a focus on Twitter, Instagram, Snapchat, Facebook, and industry buzzwords
-
Los Angeles | Tokyo | Haiti
• Create strategies for organic social media platforms including Instagram, Twitter, and Facebook
• Content creation including drafting strategy for concepts, creative direction, production and project management
• Post production of social media content including both photo and video editing
• Work closely with account manager to effectively execute strategies and content planning
• Stay up-to-date with current technologies and trends in social media, design tools and applications
• Manage schedules and deadlines
-
New Orleans, LA
• Create strategies for organic social media platforms including Instagram, Twitter, and Facebook
• Content creation including drafting strategy for concepts, creative direction, production and project management
• Post production of social media content including both photo and video editing
• Work closely with Dreka’s team to effectively execute strategies and content planning
• Creative direction and set styling for product photoshoots
• Manage schedules and deadlines
-
Chicago, IL
• Lead end to end creation of organic social strategy and content planning to drive engagement and growth for client Instagram, Twitter and Facebook accounts
• Develop content briefs that detail priorities, business objectives, content requirements and executional considerations
• Support the development of monthly content calendars that include visual assets and caption copy
• Recap and articulate social account analytics and insights in monthly reports
• Oversee ad specialist, coordinate with email marketing and SMS Marketing for clients to ensure alignment with overall marketing plan
-
Baton Rouge, LA
• Create strategies for organic social media platforms including Instagram, Twitter, TikTok and Facebook
• Content creation including drafting strategy for concepts, creative direction, production and project management
• Post production of social media content including both photo and video editing
• Work closely with account manager to effectively execute strategies and content planning
• Stay up-to-date with current technologies and trends in social media, design tools and applications
• Manage schedules and deadlines
-
Denver, CO
• Lead end to end creation of organic social strategy and content planning to drive engagement and growth for client Instagram, Twitter and Facebook accounts
• Develop content briefs that detail priorities, business objectives, content requirements and executional considerations
• Support the development of monthly content calendars that include visual assets and caption copy
• Recap and articulate social account analytics and insights in monthly reports
• Creative direction and set styling for product photoshoots
-
New Orleans | Los Angeles | Milwaukee
• Executed brand strategy to attract followers of influence and tracked their engagement rate
• Created monthly metrics reports to track data, and altered approach accordingly going forward
• Daily maintenance of social media handles with a focus on Twitter, Instagram, and Facebook
• Support the development of monthly content calendars for clients utilizing social media management software including Sprinklr and Loomly
-
Ruston, LA
• Content creation for clients including drafting strategy for concepts, creative direction, production and project management
• Creative direction and set styling for product photoshoots
-
New Orleans, LA
www.justbcfloral.com
• Content creation for clients including drafting strategy for concepts, creative direction, production and project management
• Photography, creative direction and set styling for product photoshoots
-
Baton Rouge, LA
• Content creation for clients including drafting strategy for concepts, creative direction, production and project management
• Photography, creative direction and set styling for product photoshoots
• Model scouting and model outreach fore commerce photography
